WHAT SEO AGENCIES DON'T WANT YOU TO KNOW...
The TRUTH about SEO pricing revealed...
Melbourne SEO experts reveal if SEO is really worth it for your business…
There’s a short answer and a long answer. Continue reading to get your fill and make your SEO decision.
The short answer is… YES. But it’s more complicated than that.
You see… Many SEO agencies claim that every business needs SEO. Like it is a no-brainer. We have a different view. Continue reading to find out what no other SEO agency in Melbourne is telling you.
SEO is not a short sprint. It is a marathon. SEO takes time and a dedicated team to consistently deliver.
You can’t hire an SEO agency and expect to get results within a month or two.
It takes at least 3 months to rank in Google’s first page. And another 6-12 months to get into the top ranking spot.
But it all depends on where you currently are and where your competitors are. If your website is not properly optimised, it will take even longer.
Even when you rank, you can’t stop doing SEO. If you stop focusing on SEO, others will take over. You will lose your rankings and your traffic.
That’s why, SEO is the long game, the marathon that goes on and on and on.
FRANKLY, if you want fast results, you are better off spending money on paid advertising. But even that is a hit and a miss. You will get leads but will they be qualified leads eager to buy from you? That’s hard to guarantee.
When done properly, SEO can bring you qualified traffic who are eager to buy from you.
Now, let’s talk about what SEO is and what makes it different…
What Makes SEO Different?
Google. Let us explain…
Everything in SEO happens in Google. SEO is the tricks and techniques that SEO experts use to rank on the first page of Google.
But why is ranking on first page of Google important?
Because 92% of people use Google to find something online.
You do too, right?
If you need anything… the first thing you do is… “Google it“. And then, when you get your results, you click on the first few results, right?
You don’t even consider the results on page 2 or later.
And that’s exactly what makes SEO so different, competitive, and special.
The moment you rank high on Google, on the first page of Google; your website traffic will skyrocket. But there’s a catch.
Every business is trying to rank on the first page of Google. And there’s big competition for those spots on the first page. This is where things get tricky.
70% of people click on the first five results in the first page of Google.
And that means, things get crazy competitive.
If you’re not ranking on that top 5 results, you are going to miss out on A LOT of your potential customers.
This is where Search It Local, your Melbourne SEO agency comes in. We have helped our clients generate $25 million in sales in 10 years by using SEO and now we want to do it for you.
Book your free, no-obligation, growth strategy session to talk with our SEO experts and find out if your business can rank on that top 5 results.
“But is it worth it for my business?”, you say… Let’s answer that question.
Is SEO Really Worth It?
Honestly, SEO is a long game. It takes at least 6-12 months to go up in the rankings, to reach the first page.
That means, your business will probably have to pay SEO agencies for about a year to get your website from page 3 or 4 of Google to top five results of page 1.
But after your page consistently ranks on the top five results of page 1, you will start to see the effect of SEO on your website.
You will see a boost in website traffic. This means that you’ll see a lot more potential customers coming to you.
Don’t take our word for it.
Take a look at 2 images from a 2017 research by Forbes on whether SEO is worth it for small businesses.
In the research, the business spent an average of $2000 a month on SEO. And you can look at the results below to see how much that investment of $2000 was worth for the business.
That’s basically what is going to happen for your business if you choose to hire a SEO agency. But again, we can’t guarantee that exact result.
But this is the trend through which most of our customers have been… so we can be confident.
Basically, the more time you spend on SEO, the higher your returns are going to be.
Yes, it takes time. If you want fast results, you can spend money on Paid Advertising but that works only on the short-term or for as long as you have enough money to spend on paid adverts.
If you want to play the long game, if you want to win in the long term for a longer time; SEO is definitely worth it for your business. Your Melbourne SEO experts are here to help you.
Book a free, no-obligation strategy session with our SEO experts to see if it is a worthy investment for your business.
There are plenty of SEO terms you hear. Off Page SEO. On Page SEO. Technical SEO.
We will take a brief dip to get you acquainted with these terms.
Understanding the SEO Terms
Off-Page SEO
Off-page SEO is everything that you do outside your website to convince Google that your business is trustworthy, valuable and, authoritative.
There are several methods like building links (backlinks), social media marketing, guess blogging to convince Google.
However, not all methods are created equal. Some methods can even get your website flagged and Google can strip you off your ranking.
On-Page SEO and Technical SEO
On-page SEO and technical SEO rely on improving your different aspects of your own website to optimise it for SEO.
On-page SEO includes using relevant keywords, proper meta descriptions, header tags, high-value content, title tags.
Technical SEO includes backend aspects like structured data, sitemap, robots.txt file, mobile optimisation, page speed, website responsiveness.
A LOT of technical words… it can be difficult to digest.
But that’s why you want to contact your Brisbane SEO experts rank your website high on Google… without worrying about any of these technical details.
Click the button below to book a FREE strategy session and get ready to rank your website on the first page of Google.
One more thing… there’s something that you need to have a good grasp of before you talk with your Melbourne SEO agency.
Keywords.
Keywords are phrases or words that are relevant to your business. Basically, these are words that your customers search for when looking for you.
But how do you know what your customers are looking for?
Let’s talk about how to find keywords.
How to find SEO keywords?
Imagine your business is a law firm.
So, the relevant keywords for your business would be, “melbourne law firm”, “what does of counsel mean in a law firm” or any phrases to law firms.
You don’t want to rank for irrelevant keywords like “drain cleaning” or “plumber in melbourne”
There are a variety of tools that you can use to find your keywords. Google’s Keyword Planner is a good place to start. Combine that with Google Trends, it can help you get a more detailed keyword list.
There are various free and pain tools that you can use to find keywords that are relevant to your business.
You can do your own keyword research and try to figure out how SEO works. Or you can hire your Melbourne SEO experts, Search It Local to do the work for you.
All you have to do is click on the button below to book a free, no-obligation strategy session to see if your business really needs SEO services.
Understanding the SEO Terms
What SEO Agencies Don't Want You To KNow...
The TRUTH about SEO pricing revealed...
